However you slice it, $1.7 billion is a lot of Scenic City dough. | Photo by @pizzabroschatt
There’s a reason I’m writing this newsletter today, and it’s because I didn’t win the $1.7 billion Powerball jackpot over the weekend. I still need a paycheck.
To put that number into perspective, check out what I could have bought with $1.7 billion:
34 million Hunter Museum individual memberships ($50)
Nearly 155 million Chattanooga Lookouts GA tickets ($11)
All five mansions listed in our recent real estate piece — plus, leftover money to cover the bill of running AC in multiple mansions ($22,550,000 for all five homes)
340 million slices and pints from Pizza Bros ($5)
Asked
Asked
Patrick Bertoletti holds the record for most number of 16" pizza slices eaten in 10 minutes: 47. How much time would it take him to eat 340 million slices?
A. 955,000 hours B. 1.2 million hours C. 1.7 million hours D. 2 million hours
“The Conjuring: Last Rites” in IMAX | Monday, Sept. 8-Wednesday, Sept. 10 | Times vary | Tennessee Aquarium IMAX 3D Theater | $10+ | Watch the terrifying film about mysterious entities on one of the city’s largest film screens.
Tuesday, Sept. 9
Park Quest: Art Edition | 4:30-6:30 p.m. | Tennessee Riverpark Hubert Fry Center Oval | Free | Hunt for art while getting outdoors and exploring the park.
The Chocolate Experience | 6-9 p.m. | The Sweet & Savory Classroom | $115 | Get $15 off your order when you use Nooga15 for this hands-on chocolate class.
Take A Break | 11:30 a.m.-2:30 p.m. | Miller Park | Free | Step away from your computer and take a lunch break in the park with activities and food trucks.
Friday, Sept. 12
Pedal to Paddle: A Bike to Kayak Adventure | 8:30 a.m.-1 p.m. | Philip Grymes Center | $35 | Registration closes two days before the event, so sign up quickly for this outdoor adventure.
Fall 2025 Campfire Concert Series | 5:30-10 p.m. | Reflection Riding Arboretum & Nature Center | Free+ | Listen to reggae artist Milele Roots perform under the stars while sipping beer and eating s’mores.
Swamp Movie in a Park: “Shrek” | 7-10 p.m. | Jack Benson Heritage Park | Free | A list of things everybody likes: parfaits, NOOGAtoday, and free outdoor screenings of “Shrek.”
🍁 Celebrate Appalachia at the49th Annual Fall Festival
Presented by John C. Campbell Folk School
John C. Campbell Folk School’s sprawling 270 acre campus will be ripe with fall foliage by festival weekend. | Photos provided by John C. Campbell Folk School
John C. Campbell Folk School’s Annual Fall Festival returns to Brasstown, NC for the 49th year on Saturday, Oct. 4.
Signal Mountain’s Fairmount Orchard is set to close this fall. Don’t throw out your autumn plans just yet — there’s still time to pick up apples and fresh cider before the orchard closes on Nov. 26. (News Channel 9)
Seasonal
55. That’s how many days are left until daylight saving time ends and the clock falls back one hour. Translation: It’s time to take advantage of golden-hour hangs after work while you still can. Might we suggest a sunset stroll through one of Chattanooga’s parks?
Mansion Monday
When there’s a waterfall inside of the house, you know it’ll be cool. Explore this 6,021-sqft home atop Missionary Ridge with a library, koi pond, and Roman-style bathroom.
Community
Starting this Wednesday, Sept. 10, college students, faculty, and staff can get 50% off Tennessee Aquarium admission thanks to the annual College Days promotion. Discounts will be available Sunday-Friday through Sept. 30 for those who bring a college ID, transcript, or pay stub.
Arts
ChattState’s Fall 2025 Fine Arts calendar is out now. All plays, concerts, art exhibits, and recitals are open to the public (and most are free), including Charlotte’s Web, a Halloween Concert, Cocoa and Carols with the Concert Choir.*
History
Did you know the oldest town in Tennessee was founded in 1779? Jonesborough, which sits 204 miles northeast of Chattanooga, was established 37 years before the Capital City. Still, there’s plenty of history to uncover right here at home. (Business Insider)
Eat
What is your favorite comfort food? For Tennesseans, Nashville hot chicken is at the top of the list, according to Reader’s Digest. We recommend sampling some hot chicken — though not quite Nashville-style — at The Flaming Rooster, for research purposes.
Stat
$461. That’s the average money saved by drivers who switch up their car insurance provider. Money has a free tool that matches you with the best options for Chattanooga. See how much you could save.*
Wellness
Overwhelmed by today’s contradictory nutrition advice? Cut through the noise + find a dietician with Nourish — 94% of patients pay $0 out of pocket. Hello, personalized nutrition plan.*
Bluegrass fans can catch live music at a variety of indoor and outdoor venues during the festival. | Photo by Jay Strausser via IBMA
In our minds, fall is prime festival season. Don’t just take our word for it — check out these local fests taking over Chattanooga this month. IBMA Bluegrass Live! | Friday, Sept. 19-Saturday, Sept. 20 | 11 a.m.-10:15 p.m. | Multiple venues | $35+ | This is two-day festival is packed with live bluegrass performances from Sierra Ferrell, The Wood Brothers, Peter Rowan Bluegrass Band, and more.
Beer and Cheese Festival | Saturday, Sept. 20-Sunday, Sept. 21 | Times vary | Chattanooga Choo-Choo | Free+ | Savor a weekend of world-class cheeses and craft beers, featuring gourmet selections from around the globe and flavorful creations from local artisans.
CultureFest at the Chattanooga Market | Sunday, Sept. 21 | 11 a.m.-4 p.m. | First Horizon Pavilion | Free+ | Celebrate 25 years of cultural diversity with global food, music, art, and family fun.
A cozy button down cardigan that will become a staple in your fall wardrobe. It’s made of soft knitted fabric + includes a hood for when you need a little extra warmth.
The fun doesn’t have to end here. After reading the newsletter, head over to our games page. Games refresh with new challenges every day at 6 a.m. from crossword puzzle to Sudoku to themed word search.
It’s great to be back in the saddle for a day. Newer subscribers may not know that way back in the day, I was one of the Newsletter Editors for NOOGAtoday. Now, I’m still part of the team — just more behind the scenes. Anyone been around long enough to know the other former NOOGAtoday employees pictured here with me?
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