Could Chattanooga, TN be a headquarters city?

Photo_6553927_DJI_327_jpg_6096469_0_20218720056_photo_original-01

Do you think that Chattanooga could be the next Austin? | Photo submitted by Ajaykrishna Madhu

Table of Contents

In case you missed it, NOOGAtoday is now on LinkedIn, and we recently stumbled across a cool post by the Chattanooga Chamber’s VP of Economic Development, Charles Wood.

Wood shared that Chattanooga has potential to be “the next Austin” in terms of business, based on a recent Wall Street Journal article sharing what companies are looking for in a “headquarters city.”

What is a headquarters city?

Pretty much what it sounds like — a city in which major corporations want their headquarters to be located. Thanks to the pandemic, many of these corporations are rethinking what type of city they want for an HQ, and Austin recently made headlines for becoming a social media hub with companies like TikTok and Meta setting up shop.

What are they looking for + which boxes do we check?

⬜ Urban resorts

⬜ Company apartments

⬜ Tunnels

⬜ Self-driving cars welcome

✅ Ultrafast internet | This one’s a gimme. EPB has long-served Chattanooga with the world’s fastest internet.

✅ Nightlife | And this one’s… not as much of a gimme, but just take a look at our monthly Plan Ahead to see that our nightlife isn’t something to sneeze at.

✅ Clean energy | TVA’s largest hydroelectric facility is located right here in Chattanooga at Raccoon Mountain.

✅ Nature parks | Chattanooga has no shortage of outdoor space + recreation. According to the article, “being able to take a lunch-break hike in the mountains is already a big reason why cities like Boulder are attracting big companies.”

✅ Disaster protections | According to the former head of the US Green Building Council, disaster-proofing the electricity grid is “the first task.” Chattanooga’s connected power grid allows EPB to monitor + respond to demand and outages in real time.

✅ E-bike + e-scooter lanes | Chattanooga is currently a silver-level bicycle friendly community + Bike Chattanooga currently has 55 e-bikes for rent in its system.

And as an added bonus, as Wood points out in his LinkedIn post, we also have “easy access to two of the South’s most dynamic metros - #atlanta and #nashville.”

More from NOOGAtoday
From outdoor adventures to local eats and attractions, the Scenic City scored big in 2025.
Whether you’re doing Dry January or just skipping the booze, these local spots have you covered.
Work begins on Phase 1 of the 2.6-mile Alton Park Connector.
From lifting weights, indoor rock climbing, personal training, dance fitness, boxing classes, and martial arts programs — we’ve rounded up 25+ gyms and fitness offerings around Chattanooga.
We compiled all of the feedback from our Giving Campaign to learn what readers love most and want to see more of in our newsletters. Here’s a peek at what they said.
Here’s what they’re hoping to accomplish in 2026.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
The new route that would link Chattanooga to three major cities in the region.
Bob Dylan? Check. Cheap Trick? Check. It’s not a bad idea to triple-check this list and get your concert tickets before they sell out.
Here’s how we braved — and enjoyed — winter weather in the 1900s.